Cellar Trends' mission is to "Bring Drinks Brands to Life". By doing so we generate profitable volume for all sectors of the trade - On, Off and Wholesale. We work with premium brands focused on delivering high quality drinking experiences to discerning consumers in all the sectors we operate in. Those premium brands include some of the most famous brands in the world, notably Stolichnaya® - the iconic Russian vodka, Luxardo Maraschino - a permanent presence in the Top 50 Bars of the World, and Faustino Rioja - the world leader in Reserva and Gran Reserva Riojas, along with many brands that are outright leaders in many markets. Cellar Trends is a member of Amber Beverage Group of companies, who supply brand building distribution services in many countries. Cellar Trends reaches for the stars but our roots are with our customers and staff and we try never to forget it. We strive for high standards of service both from our sales team, our marketers and brand ambassadors, and from our office support teams.
Knowing how consumers think is key to our success in matching our brands to consumer aspirations.
We share our insights with the trade, ranging from our knowledge of premium shots through cocktails to premium wines and super-premium, profitable Champagnes.
We strive for high standards of service from our sales team, our marketers and brand ambassadors, and from our office support teams.